Saturday, January 1, 2011

When do we see parkour and freerunning in an ad?

I just love this kind of stuff - guys jumping between buildings as if they could fly. Strong, crazy, full of life. That would definitely grab people´s attention, if seen in an ad. So much better than the awful screaming and singing in ads from Good Guys and others...

From Wikipedia: It is a non-competitive, physical discipline of French origin in which participants run along a route, attempting to negotiate obstacles in the most efficient way possible, using only their bodies. Skills such as jumping, climbing, vaulting, rolling and swinging are employed. Parkour can be practiced anywhere, but areas dense with obstacles are preferable, and it is most commonly practiced in urban areas.

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