Facebook - a trend no one could predict and no one can control

This morning I woke up to the news "Facebook is down in Australia", and my heart stopped for a second. Last night a friend told me his FB account had been deactivated without his permission, and that made me realise how stupidly addicted I and many others are, and how much information I keep there that I don´t have anywhere else. I don´t have emails and phone numbers to all my friends; FB is my virtual individual phonebook! When I go back to Sweden I post it on my wall, to get coffee dates with all my friends. That´s just how you communicate nowadays. And I didn´t really start using my account until 2007, at 34 years of age. Trends move fast and quickly becomes normality. So is FB a fling when looking back on it, or is the world committed for long term?

Some facts:

• More than 500 million active users
• 50% of our active users log on to Facebook in any given day
• Average user has 130 friends
• People spend over 700 billion minutes per month on Facebook
• More than 70 translations available on the site

FB is now up and running again, which embarrassingly enough gives me a feeling of relief. I was lost for a while but now I´m found...