Monday, February 6, 2012

How to do Strategic Planning. Home studying for strategists

I´ve gathered a couple of the slide shows I find interesting on the art of planning for advertising (and other marketing languages)
Creative Brief Workshop
View more presentations from Nick Emmel
This is the global Planner according to Planning Survey 2011, answered by over 2,000 strategic planners worldwide.

1 comment:

  1. Is there anything similar to the planner survey for other roles in advertising? Thinking account handlers/managers and creative types.


Thank you for your insights :)

Note: Only a member of this blog may post a comment.